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Matt Cutts, head of Google’s Webspam team, offically called it for guest blogging in his personal blog last Monday. Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re [...]
Detroit is a city in stasis. All you have to do is look at the headlines from January 2013 vs. the ones we’re seeing today and you can see how little things change. Last year, the headlines said “Detroit slipping toward bankruptcy” and “Business corridor renewal project proposed” — this year, it’s “Detroit judge rules [...]
There’s a lot of hoopla out there about numbers — 200+ ranking signals, 500 algorithm updates per year, PageRank, Domain Authority, Authorship Authority, Bully’s Authority, on and on. But let’s get real for a second — there’s exactly one thing that Google’s Search Team wants (beyond record-setting AdWords profits), and that’s to give people what [...]
Part I was all about setting up a blog and all of the administrative decisions that go with it. Part II was all about the process of actually writing blog content. Now it’s time to talk about follow-through. Just like when you’re breaking a board with your fist, if you don’t follow through properly, blogging [...]
In Part I of this three-part, comprehensive guide, we went over just about every aspect of getting a blog set up. In Part III, we’re going to talk about everything you need to do to get your posts exposure and build your audience. In between those two — right here — comes the single most [...]
(Before you ask, it’s not misspelled. ‘Compleat’ is an old word meaning ‘skilled in all aspects of a specific endeavor.’ So a Compleat Blogger is a blogger who knows his trade.) So you want to create a blog for your small business, do you? That’s a noble goal, and one that I wish you the [...]
There are lots of organizations pushing SEO strategies that chase a lot of the ‘one percenters’ that are not going to make a huge difference to most websites. It is very important to get the big things moving in the right direction first and so here are some major areas that you should consider improving. [...]
There are a lot changes happening in SEO at the moment and has led to a lot of unease with SEO companies and with businesses that rely on them. There seems to be a lot of misunderstanding about and this can mean that you make a decision to change direction in the way you use [...]
Google is known for having some very talented programmers and they from time to time have produced some very interesting and humorous Easter Eggs for people to find when making searches. There are many different Google Easter Eggs and everyone has their favorite but here are nine that you might like to try for your [...]
The use of locally focused SEO has been seen by some people as a fad or a trend that will change soon. This is far from the truth it is actually a paradigm shift in the way that people search for local products and services and is an important area to focus SEO resources on [...]