421 N Phillips Ave, Suite 302
Sioux Falls, SD 57104
As technology continues to advance, the options for searching the Internet and consuming media have grown exponentially. Desktop PCs and TVs are now supplemented with various types of tablets and smartphones that can differ dramatically in size. Consumer habits have changed as well, evolving with available technology to the point that the ability to access [...]
OK, so in Part I, we talked about what it takes to develop the core skill of a web designer — and it is a skill, not something you ‘either have or you don’t.’ But even once you’ve managed to develop your personal reserve of practical creativity, you still need some fundamentals in order to [...]
SEOers have a profound paradigm shift coming, and it’s coming in the form of voice search. With the advent of apps like Siri, Cortana, Google Now, and several others that enable people to speak their searches rather than type them, a new-but-actually-quite-old school of searching is coming to light. A study by Northstar Research found [...]
Make no mistake, Flash has been dying for a very long time now — Adobe stopped providing download links to the Flash development kit back in January, and have been slowly withdrawing support for the animation system for years before that. Google, however, just swung it’s mighty hammer (I like to imagine its name is [...]
Anyone in Sioux Falls can design webpages; you don’t even necessarily need to go to school to learn how. There are two basic skills you need to be a Sioux Falls web designer: the ability to ‘speak’ in a few different languages (code), and the ability to design. Coding is a relatively simple skill — [...]
There was a core Google algorithm update last weekend, and the SEO community is largely still scrambling to figure out what just happened. Here’s what we do definitely know: Brand Name Keywords On Current-Event Sites Were Far And Away The Biggest Change The most significant change brought about by the core algorithm update has to [...]
Let’s face it: In the minds of many people, SEO companies occupy the same mindspace as telephone psychics, alien abductees, and homeopathic medicine. We work in an almost-entirely-abstract world, manipulating rules that other people don’t have the time or energy to wrap their minds around. When an SEO company tells you that “Privately-held blog networks [...]
Facebook advertising is mostly dead. Facebook posts just at random out in the ether are ridiculously ineffective. There’s just not a lot of people who are engaged in Facebook when it isn’t about their friends, family, or hardcore passions — and getting hardcore passionate people together on a Facebook page is hard. But Facebook Groups… [...]
2015 was a relatively slow year for SEO developments — at least in contrast to the Pandas and Penguins and whatnot of previous years. Nevertheless, there were a couple of significant developments that , if you’re not paying attention, you might have missed. So here’s a brief summary-in-hindsight of all of the major ‘rules changes’ [...]
My last post (before Michael’s last week) was a bit of a rant about how Conversion Rate Optimization wasn’t exclusive with, or even competing with, SEO. It was all true, but it also led me to start thinking about false dichotomies. If you aren’t familiar with the term, a false dichotomy is any time someone [...]