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Since people seem to have like my article last week, A Dozen Sweet Things You Never Knew Google Could Do — I thought I might make a habit of posting about nifty things I found that I thought people would enjoy. We’ll see — either way, this is worth checking out: six unusual search engines [...]
To the uninitiated, SEO seems like an entirely keyword-driven industry. ‘The first step in SEO is keyword research’ — I myself wrote this within in the past year on this very blog. But the SEO game is constantly changing, and I’m seeing a trend here that makes me wonder if we’ll soon be asked to [...]
Every once in a while I get the impression that the entire SEO community is somewhat blind. For example, last Thursday, Google announced that they had quietly rolled out a new update that affects 90% of search results — a month ago. And no one really noticed. The update, codenamed “Google Hummingbird” because it’s “fast [...]
This isn’t really related to SEO or web design — it’s more of just a super sweet article that I couldn’t avoid writing. We all love Google, but Google just keeps adding functionality, and a lot of it goes totally unnoticed by the masses. So here’s a dozen amazing things you probably had no idea [...]
Ok, so anyone who reads my blog knows by know that I don’t really like to talk about my clients. Which is why, today, I’m going to talk about someone else’s clients. Of course, I’m not going to tell you who; let’s just say it’s someone that I’ve worked with for years. He’s a good [...]
Content Marketing, if you’re not familiar, is the reboot of “BUM marketing”, which was itself a reboot of “Article marketing” — it’s the art of creating content that people enjoy reading so much that they want to do a few things. First, share it. Second, go to your site to find more like it. And [...]
I’ve discussed plentifully in the past the fact that creating content is usually not the web designer’s job — but working with the content creator is, and it’s a very important relationship. That’s because if you design a webpage with all of the principles laid out in the last four posts, and then your copywriter [...]
Websites have some content that’s static (doesn’t change as you look at it) and some that’s dynamic (which does). Dynamic content attracts the eye more than static content does, just like bold text draws the eye less than normal text. The human eye doesn’t smoothly scroll like a mouse wheel — it essentially takes a [...]
I’m a big fan of martial arts flicks, especially the parts where the old wise teacher reveals some simple change that brings about a vast improvement in the fighting style of the protagonist. In several movies — though I couldn’t recall an example off hand right now, sadly — the simple change is best summarized [...]
Cognitive load is an interesting concept. Basically the idea is that every brain only has a finite amount of ‘working memory’, and the more of your working memory you have taken up with other things, the more difficult it is to work on any one problem. As an extreme example, imagine taking a Physics test…and [...]