530 N Kiwanis Ave
Sioux Falls, SD 57104
The chaos of early SEO is largely over, thanks in large part to Google’s efforts to curb black hat practices intended to bring in traffic at any cost, frequently leading search users to content entirely irrelevant to their search. With major algorithm overhauls throughout the past decade, Google hasn’t exactly leveled the playing field for [...]
Have you ever had the experience of racking your brain to come up with the perfect word and it simply won’t come to you, so you have to cobble together an unsatisfactory expression of what you’re trying to say? The beauty of language is that there is often a perfect word to describe something, or [...]
Keeping up with Google’s ranking algorithms has never been easy, and since they did away with the PageRank tracking tool, it’s become even harder. While everyone knows that links are an important factor in the ranking system, you’re probably also aware of the fact that nofollow links are totally useless when it comes to SEO [...]
Email outreach strategies through backlinks are today’s version of rifling through the Yellow Pages, choosing a likely company, and picking up the phone for a cold call pitch. Simply stated, an email outreach program is an electronic cold call to a website or other influencer to persuade them to review and link to your own [...]
Over the years, it has become more and more difficult to achieve and maintain stellar rankings with search engines, primarily Google. It’s not just that there’s more competition (with millions of new websites launched each year), but changing Google algorithms have cracked down on all kinds of practices that artificially inflate rankings. For the most [...]
Although some would say we’re still in the Wild West days of internet usage, the truth is that search engines like Google have instilled a sense of order with their algorithms, putting an end to many nefarious, black hat practices that allowed unscrupulous businesses to gain unwarranted click-through via linking schemes. These days, it may [...]
When it comes to the ideal number of keywords to use to draw people to your site, the answer unfortunately isn’t as simple as a specific number. It’s a fluid and circumstantially dependent answer. As is the case with many situations in life, the answer lies in seeking out quality rather than quantity. The Nature of Your Website [...]
On their own, domain names do not have much impact on SEO. Recent studies have shown that search engines tend to assign the same value to recently registered domains until other factors become an issue. From the beginning, all pages have the potential to achieve a higher ranking. However, SEO comes into play when you [...]
At various times, Google has declared certain online practices to be dead. In some cases, they were correct. When they changed their algorithms to identify black hat practices like keyword stuffing, they largely eliminated the occurrence of users finding totally irrelevant content stuffed with trendy keywords. In some cases, as when they declared the end [...]
Even if you’re not an expert at web design or SEO, you probably have some knowledge of both if you own and operate a business, because you simply can’t run a successful and competitive business these days without an online component. You might not be the first to know about changing algorithms or new social [...]