Technical SEO
Platform-agnostic technical SEO. Crawlability, indexing, redirects, canonicalization, structured data, and site architecture. When you need hands-on help, explore our ecommerce SEO services.
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6 SEO Myths to Disregard in 2024 and Beyond
Search engine optimization (SEO) used to be a somewhat mysterious topic. Now, most business leaders have at least some idea of what SEO is and the impact it has on their company’s success. However, there’s a new problem. There’s just too much information out there…
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The Importance of High-Authority Backlinks
Ask yourself: How likely are you to try something after a trustworthy friend or family member recommends it? The answer is quite likely, and in a similar vein, high-authority backlinks act as credible referrals that can significantly benefit your business. If you haven’t looked into…
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Local SEO vs. Global SEO: Crafting Strategies for Different Audiences
Though you’ve likely heard of both local and global search engine optimization (SEO), you’re not alone if you’re not sure which of the two you should focus on for your business. It’s undoubtedly challenging for marketers to figure out what SEO methods will work for…
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How Artificial Intelligence Is Transforming Search Engine Optimization
In just the last year, artificial intelligence (AI) has become more popular than ever, and it certainly doesn’t look to be fading out anytime soon. As a business owner or manager, the best thing to do is embrace it and use it to your company’s…
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4 Parts of Your Website That Should Include Keywords
Keywords are a crucial piece of any marketing strategy. These special terms can be a single word or an entire phrase that people enter into search engines. The goal of using keywords is to boost your online visibility and get your brand to the top…
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Is It Possible to Include Too Many Links on a Webpage?
Citing sources on your website can help boost search engine optimization (SEO), but cramming too many links into your content can do more harm than good. Finding the right balance can be challenging, but below, Net Profit Marketing will break down everything you need to…
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3 Expert Tips on Local SEO to Help You Rank Higher
Proper search engine optimization (SEO) is vital to any business’s success, and local SEO, in particular, can increase your company’s local tracking, visibility, and overall brand awareness. Optimizing your online presence can help you achieve your business goals, but only if you use the right…
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The 5 Surprising Disadvantages of AI-Written Content
The meteoric rise of AI-generated content can be a tempting prospect for business owners looking to scale up their content strategy or eliminate the cost of hiring a writer. After all, why not take advantage of the ability to generate compelling content at the touch…
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Search Intent: What It Is and How to Master It
What is the “why” behind an online search? When a user types a specific string of words, such as “best sushi restaurant,” search engines must parse out what the user is looking for. Are they seeking the best sushi restaurant or just the best one…