421 N Phillips Ave, Suite 302
Sioux Falls, SD 57104
One of the toughest parts of any design is the very beginning, when there is infinite potential and very little on paper. It’s the ‘brainstorming’ period, and it’s a very important part of what this Detroit web designer does for a living. Here’s my basic brainstorming process for everyone to examine. Create a Positive Atmosphere [...]
Good SEO always starts with great keyword research, but finding keywords that will get you the business you need can be a lot harder than you think. Every SEO guys’ first (and arguably best) tool, Google’s Keyword Tool, fails in some surprising ways. Even top-tier externals like Market Samurai, while they can tell you how [...]
Detroit is a city that has just recently reached a stage that I aim for as a web designer. I call it the stage of ‘having potential’. Here’s what I mean: when you’re designing for a client, there tends to be a lot of rapid back and forth in the earliest part of a project. [...]
Lots of places make a big deal out of ‘free’ traffic. If you’ve ever researched Internet Marketing, for example, the basic theory is ‘build website, engage free traffic, make money.’ That’s all well and good, but what they never tell you is that traffic, like everything else in life, comes in three kinds: the ‘good [...]
One of the most important things about a website is it’s ‘usability’ — defined as “the quality of a user’s experience when interacting with a product or system.” Basically everyone in the industry agrees that ‘usability’ is critical to the success or failure of a business’ website. But what exactly does that mean? How do [...]
“Content is King” has been a catchphrase around the Internet since someone said it first about a decade ago. Everyone has lots of ideas about how to create quality content, and everyone agrees you need it — but like so many other things in the SEO world, a lot of people are mistaking a tool [...]
One of the most popular things to do in Cleveland is hate on Cleveland. I don’t know why, but it’s true — ask almost any Clevelander on the street, and they’ll tell you that Cleveland is one of the worst places in the world. In fact, there’s a series of pretty classic YouTube videos on [...]
If you’re not an SEO guy and you decide to start reading a little about the arcane art, you’re quite likely to be completely overwhelmed by the level of jargon that the SEO industry throws around. It’s almost as bad as trying to learn Dungeons and Dragons when you’ve never encountered the concept of a [...]
As a guy who does mobile web design on a semi-regular basis and also does SEO, a lot of people ask me about how to optimize a mobile website. The answer, of course, is “it depends”. It depends on a lot of factors, from your industry to your web servers. Pre-optimization, on the other hand, [...]
Web design is a complicated half-art, half-science that has a challenging goal: to influence a surfer’s behavior without necessarily having any control over the text or pictures that the surfer is looking at. In order to do that, a web designer has to use every element at his disposal — which means they have to [...]