Detroit has been through the mill in the last few years, but it’s great to see things improving. A lot of people have worked hard to be successful, and with the economy the way it has been, that’s no mean feat. As someone who works in the SEO industry, the way that I judge things is through websites. Sure, I can turn on the news and find out for sure what’s happening with our home, but I can also jump on my computer, check out a few local sites and get a real flavor for how things are going.
First of all, we’re lucky to have so many great businesses here in Detroit, and secondly of all, those businesses are lucky to have such amazing SEO companies to be able to call upon! There’s no getting away from it – there are some amazing sites out there, and plenty of them are performing well. Perhaps it’s the collective spirit in the area, or perhaps it is purely down to individual effort, but it’s so heartening to see people on an upward curve.
The upshot of all this though, is unfortunately competition. Wouldn’t it be great if every single company in Detroit could be incredibly successful, and prosper to its fullest? Unfortunately, when we’re talking websites and business in a specific area, it’s seldom possible. The problem is, despite the fact that so many people are doing well, and also despite the fact that so many businesses probably want other businesses to do well, there are always so many businesses in the same areas doing the same thing! This means that whether you like it or not, you are going to have to do something to get yourself ahead of the next camping website which targets Detroit!
If you are targeting the local community and you want to sell as much as you can, then you really do need to use a Detroit SEO agency to make sure you are pushing your site in the right way. You need to target your local market, and this is a very specific type of SEO. Your SEO guy is going to be doing something totally different from what he might do with a website that is targeting a national audience. It’s not rocket science, but it is something that takes expertise, so there’s probably not much use you trying to do your best.
While you probably want to wish all other companies in the area well, it’s probably not at the expense of your own business. It’s great to see everyone doing so well, but you still have to be a little bit selfish. Why not just wish everyone well, except your direct competitors! Enlist the help of a local SEO agency who understand the importance of a local SEO campaign, and you should see your site and business flourish.