Integrating Facebook Into Your Internet Marketing Strategy

January 31st, 2012 | Posted in: Social Media

Neglecting to use Facebook as part of your awareness and direct response marketing would be a travesty of epic proportions.  After all, we’re talking about the world’s #1 social network. Most social networks and communities online don’t make it easy to create mass marketing schemes.  They do this to protect the integrity of their own [...]

Don’t SEO Your Facebook Fan Page

May 13th, 2011 | Posted in: SEO, Social Media

I was of the opinion in the past that you should optimize most parts of your Facebook Fan Page but lately my opinion has changed. Yes, maybe this should be titled “Don’t Over Optimize Your Facebook Fan Page” but you’ll get the point. We ride a fine line in social media between giving information about [...]

Social Media Tips For Business Success

May 11th, 2011 | Posted in: Social Media

Social Media. We all probably know by now that this term refers to using the many, various forms of electronic communication currently available in order to share information and/or ideas with other people. Amazingly, this term has only been around since 2004 and is currently one of the most-used words/phrases ever. While it started out [...]

Facebook Fan Pages Updated to iFrame

April 13th, 2011 | Posted in: Social Media

For businesses on Facebook, this is a big update. Depending on what you hear, it’s either the worst update or the best. After I explain what happened, I’m sure you’ll know where I am on that debate. Facebook announced on February 11, 2011 that they were now supporting iFrame’s on fan pages. So, great, Apple [...]

Current Facebook Fan Page Changes Affecting You

August 11th, 2010 | Posted in: Social Media

This is a quick update about some news I received yesterday from Facebook on my Fan page. There are changes being pushed out to all fan pages on August 23 that could really change the design of your custom tabs. While many people using Fan pages don’t have custom tabs, there is a growing number [...]

Facebook Fan Pages for Business

August 6th, 2010 | Posted in: Internet Marketing, Social Media

Update: 5/16/2011 I no longer recommend creating an SEO name for your fan page. Read more at Don’t SEO Your Facebook Fan Page Facebook fan pages have long been a great lead generator for business but I feel now more than ever, it’s becoming a necessity. Facebook has overtaken Google as the most visited website, [...]